Head, Programme Communications
Marketing & Communications
BRAC is an international development organisation founded in Bangladesh that partners with over 145 million people living with inequality and poverty globally to create sustainable opportunities to realise potential. Working at BRAC is not like any other job. It is a platform where you can bring about real change for people who need it the most. We are not just dreaming of a better world; we are building it. Join us to find the way.
We are looking for an experienced and strategic professional to join us as Head, Programme Communication. The role will serve as the key account manager for BRAC Bangladesh’s development programmes, support units and enterprises. Working closely with the communication focal points of each unit, the role will lead the development of strategic communication plans aligned with BRAC’s organisational priorities, responsive to the broader operating context and sensitive to stakeholder considerations, while overseeing their coordinated delivery in collaboration with the Media and Content teams. In addition, the role will play a pivotal part in strengthening alignment and fostering collaboration among the communication teams of BRAC’s affiliates, entities and investments, ensuring a coherent and coordinated approach to communication on matters of shared interest.
Key responsibilities:
Strategic Communication Partnerships
- Lead a structured communication partnership model across BRAC Bangladesh’s development programmes, support units and enterprises, ensuring regular engagement, responsive support and coordination.
- Serve as the senior communication partner and principal point of contact for unit heads, providing strategic advice and facilitating alignment with BRAC's wider communication priorities.
Integrated communication planning
- Lead and oversee the joint development of communication plans with respective unit focal points.
- Translate unit priorities into communication messages, campaigns and products aligned with BRAC’s organisational strategy and, relevant cluster strategies
Contextual, reputational and ethical guidance
- Provide strategic guidance on programme narratives, messaging and content, ensuring alignment with BRAC’s strategic priorities, values and broader operating context.
- Ensure external communication is appropriately contextualised, sensitive to stakeholder considerations and mindful of potential reputational implications.
- Uphold informed consent, dignity and safeguarding standards across all content, including photographs, videos and personal stories, with particular attention to children and people in vulnerable situations.
Communication delivery and coordination
- Commission and coordinate the delivery of approved communication plans in collaboration with the Media and Content teams.
- Where programmes have dedicated budgets, manage external vendors for media and visual production, ensuring quality, timely delivery and compliance with BRAC’s procurement policies.
- Ensure communication outputs are coordinated across channels and reinforce consistent messaging and a coherent BRAC voice.
Advocacy Communication and Engagement (ACE) strategic projects and campaigns
- Where ACE is the commissioning client, lead the development and delivery of sustained campaigns and flagship events that advance BRAC’s strategic priorities.
- Ensure initiatives are designed as integrated communication efforts, rather than standalone activities, with clear objectives, key messages, target audiences and engagement approaches.
Coordination with affiliates, entities and investments
- Facilitate access to central communication resources and production support, including content development, for BRAC affiliates, entities and investments, as appropriate.
- Foster coordination and consistency in communication on issues of shared interest, particularly where BRAC’s institutional reputation and interests are interconnected.
Team leadership and capability development
- Lead and manage the Programme Communication team, setting priorities, allocating responsibilities, managing workflows and maintaining quality standards.
- Strengthen communication capabilities across the team and unit focal points through coaching, mentoring, practical tools, shared learning and a community of practice.
Monitoring, evaluation and learning
- Monitor delivery against approved communication plans, alignment with ACE pillars, unit satisfaction and audience engagement.
- Assess the effectiveness and reach of communication initiatives and use insights, feedback and lessons learned to continuously improve plans, campaigns and delivery approaches.
Safeguarding Responsibilities:
- Establish a safeguarding culture across all levels of the programme by implementing the safeguarding policy. Act as a key source of support, guidance and expertise on safeguarding for establishing a safe working environment.
- Responsible to ensure team members are appropriately trained, supported and have access to resources regarding issues that are identified and implemented in accordance with the safeguarding policy and procedure.
- Follow the safeguarding reporting procedure in case any reportable incident takes place and encourage others to do so.
Educational Requirements:
Graduation with a Master’s degree, preferably in Media and Communication, Journalism, Social Sciences, Development Studies, or a related discipline from a reputed institution.
Experience Requirements:
Minimum 8–10 years of relevant professional experience in the relevant field.
Benefits:
Festival Bonus, Contributory Provident Fund, Gratuity, Health and Life Insurance, Maternity/ Paternity Leave, Wellness Centre Facility, Day Care Facility, and others as per policy.
This position is open for Bangladeshi nationals only.
BRAC does not charge any fees at any stage of the recruitment process.