Design and implement a measurement-based AI roadmap, aligning with the Institute’s mission and program priorities, to initially integrate artificial intelligence into content delivery and marketing/communications processes; explore and adopt AI tools, such as content generation tools and data analysis systems, to improve productivity.

Responsibilities

• Lead cross-functional website team in strategic development and management of the Institute’s web presence, including the primary Institute website, programmatic microsites, and interactive/community functionalities.
• Manage the development, consistency and excellence of content and user experience across Institute websites, working with team members and stakeholders across the Institute to assess web needs, dependencies and cost-effective solutions.
• Work closely with internal and external web development and technology support to ensure seamless user experience, responsiveness to new feature and update requests, and continuous improvement of design and functionality.
• Coordinate with legal and tech groups on data privacy, disability accommodation and intellectual property compliance.
• Design and implement a measurement-based AI roadmap, aligning with the Institute’s mission and program priorities, to initially integrate artificial intelligence into content delivery and marketing/communications processes; explore and adopt AI tools, such as content generation tools and data analysis systems, to improve productivity .
• Utilize a whole-of-institute view to identify and build a holistic AI roadmap for other departments and pillars to align with organizational priorities.
• Working with legal, verify that all AI solutions meet security and governance standards and policies.
• Present senior leadership with updates on the latest trends within the AI space.
• Play a hands-on role in managing ongoing project and/or campaign timelines, milestones, plans, budgets, dependencies, deliverables, etc., using data-driven insights.
• This role reports to the Executive Director, Marketing and Communications.
• Duties as assigned.

Skillset

• 15+ years of experience in web strategy and analytics, including UX/UI, information architecture, SEO, CRO, web development, etc.
• Proven track record delivering enterprise web solutions, ideally within the non-profit, think tank, or public policy sector.
• Experience integrating AI solutions across workflows.
• Significant experience in content management systems, including Drupal; knowledge of common CRM and other enterprise-level databases and analytical programs such as Salesforce, Salesforce Marketing Cloud, GA4, Looker Studio, etc. and others.
• Insights into social media trends and best practices, platforms, and tools.
• Strong understanding of AI and ML technologies (NLP, Deep Learning, and Gen AI), and experience with personalization.
• Ability to lead projects and work collaboratively across diverse teams in a fast-paced environment.
• Strong business acumen with the ability to translate technical and AI concepts into business value.
• Familiarity with ethical AI principles and digital privacy best practices.
• Driven, goal-oriented, strategic thinking with a proven record of delivery and problem-solving capabilities.
• Excellent communicator and presenter with strong leadership and team management skills.
• Excellent analytical problem-solving skills.

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